The popular Ferndale bar will host a “sober party” on November 23


Instead of hosting booze promotions on what’s considered the biggest bar night of the year, a popular Ferndale bar is cutting all booze for the entire night.

There aren’t many options for non-drinkers and those underage to hang out the night before Thanksgiving. Well, unless you want to deal with a bunch of annoying drunks all night long.

The Loving Touch in Ferndale is creating a huge buzz on social media after announcing they will be hosting a ‘Sober Party’ on November 23, the day before Thanksgiving.

According to The Detroit News, the Loving Touch will stash all of its booze for one night and instead serve $5 craft mocktails (mocktails) like Moscow Mules, Virgin Margaritas and other non-alcoholic concoctions. They will also serve non-alcoholic beers and other drinks like sodas and Red Bull.

The touch of love:

The Loving Touch is having a 100% sober party on Thanksgiving Eve! We’ll have craft mocktails, N/A drinks, a DJ and dancing. All alcoholic beverages will be removed from the bar prior to the event. Let’s party!

It’s obviously a risky move for any bar to cater to non-drinkers for an entire night, especially on a potentially busy night. So why on earth would a bar do something unheard of like that?

Jesse Shepherd-Bates, Managing Director of Loving Touch:

Bars can be a very difficult setting for those struggling to stay sober – and for those who just find a group of drunk people unpleasant. It’s unfamiliar territory for us to plan a low-key night out at the bar, but as the idea has evolved, it’s getting really exciting.

I love going out and having cocktails with friends, especially on the eve of Thanksgiving. I also like to go out and not drink anything at all. However, there’s nothing more boring than being sober and surrounded by loud, annoying drunks, that’s the worst part. I am someone who lives on both sides of the fence.

I love that Loving Touch does something like this for people who want to stay sober.

What time does the sober party start?

Doors open at 9 p.m. for Loving Touch’s “Sober Party.”

Is there a cover charge?

Cover to enter is only $5.

Loving Touch is at 22634 Woodward in Ferndale.

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