The Auberge will replace the Stadium Sports Bar & Grill with the Barstool Sportsbook, see renders | Company

The Stadium Sports Bar & Grill at L’Auberge Bâton Rouge has been closed and is undergoing a $6.7 million renovation that will turn it into a Barstool Sportsbook.

The sportsbook is expected to open around November, said Cheryl Duhon, the casino’s vice president of marketing. It will be the first permanent sportsbook in a Baton Rouge casino; Hollywood Casino has a temporary sportsbook DraftKings, but the permanent sportsbook will not open until the property completes its land-based expansion in late spring 2023.

“We want it to have a presence,” Duhon said. “Barstool is such a unique brand that we want it to be seen as soon as you walk into the casino.”

Barstool is a popular digital media company that operates a mobile betting app. Penn National Gaming, the parent company of L’Auberge, owns a 36% stake in Barstool. There are Barstool-branded sportsbooks at a number of Penn National casinos, including L’Auberge Lake Charles.

The Barstool Sportsbook will have a full restaurant and bar, offering a similar menu to that offered by Stadium – burgers, wings and po-boys. This section will be open to customers under the age of 21.

On the left side of the restaurant, there will be the sports betting area and the lounge, with betting counters and self-service kiosks. This section will replace one of the casino’s service bars and will be closed to those under 21. It will open to the casino floor.

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The Auberge is planning to staff the 10,000 square foot facility, but Duhon said sports betting is expected to lead to the hiring of 40 new employees.

Once sports betting is over, L’Auberge plans to reopen its Edge bar inside the Bon Temps market, Duhon said. Bon Temps used to be the casino’s buffet, but it now offers a la carte dining, temporarily offering dishes that were on the stadium menu.

The Edge has been closed for about a year, when the casino turned the area into a second smoking terrace.

The private dining rooms inside the market will be transformed into Edge space. Duhon said it would cost between $1.5 million and $2 million to redevelop the bar space. It is planned to complete the work in 2023.

“There are a lot of moving parts right now,” Duhon said.


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